The concept behind the brand stems from the notion that there is an alternative and achievable means of success other than what we may know. Since birth, it seems, a set of instructions to become successful is laid out for us; do good in school and get a job. Ultimately, this idea is a fable concept. While we support structured education, it is by no means the only avenue to achieve your dreams. It is our belief, that through creative expression, one can obtain success. This idea is supported every time we turn on the tv, go to a movie, listen to music, and open a book or magazine. What we see is those who have become successful through artistic talent. How many times have you envied an artist for their mastery of their chosen craft? Our goal is to encourage people to explore their creativity and express their artistic ability through their preferred outlet and strive to achieve their personal definition of success.
- Unfortunately, this brand is currently on pause… Fable Concepts was crafted as more of a hobby – than an actual business – with 3 lifetime buddies, and was used as a creative outlet while we worked our 9-to-5 corporate gigs. Although one of the most saturated markets at the time, we developed a graphic design t-shirt company. Lessons have been learned, walls have been ran through, and onward we move. Below you will find a few of the t-shirts designs we are responsible for.
- UX / UI / Prototyping / Web Development / Brand Identity / Graphic Design